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Why do you use handwritten communications?
What kinds of marketing materials do you personalize?
Do you really use real people and real pens?
What is the Yellow Letter?
I don’t have a mailing list. Can you help me create one?
I don't know much about marketing. Can you help me create my campaign?
Can I order multiple mailings at once and just tell you when to send them?
Do you also drop them in the mail?
Why do you use handwritten communications?
When you receive an envelope with a handwritten address and real stamp, do you open it? Do you appreciate finding your name handwritten with a personal note? Of course you do! And so will your prospects. Handwritten communications have the personal touch that shows your customers they matter and increases loyalty, connection and response rates.
What kinds of marketing materials do you personalize?
Because we use “real people with real pens,” we can handwrite anything you want to send to your customers or prospects. Here are some ideas:
· Prospecting Letters (handwritten or form letters) with handwritten text and signature
· Follow-up Letters after an open house, event, fundraiser or trade show
· Advertorials (flyers/brochures/newspaper ads/tear sheets) with a handwritten post-it note
· Event or Fundraising Invitations with the name and a personal note
· Thank You Cards with the name and a personal note
· Holiday Cards with the name and a personal note
· Postcards
· Envelopes
Do you really use real people and real pens?
Yes – our tagline is Real People. Real Pens.SM for a reason. We DO NOT use computer fonts, ink-jet printers or postage meters, ever. These signal “bulk mail” or “junk mail” to your recipients and they’ll throw away your materials – and your investment!
The Yellow Letter is a short handwritten letter to a homeowner telling them you are interested in buying their house. It’s simple, personal and thus, highly effective. They call you because they think you’ve seen the house and are ready to buy. This type of marketing letter is taught by the top real estate marketing gurus like Ron Legrand, Richard Roop, and Dan Doran.
I don’t have a mailing list. Can you help me create one?
Certainly, we can help you source focused mailing lists that filter for the key characteristics of your target buyers to increase the percentage of your most likely buyers.
I don’t know much about marketing. Can you help me create my campaign?
Of course! As a one-stop-professional-shop, we have all the services to make it easy for you. Once we understand your business and your goals, we can help you create your marketing campaign, position and write your offer and design your collateral. Then we can source your materials and mailing lists, prepare your mailing, manage your prining, manage your campaign and help you track your ROI.
Can I order multiple mailings at once and just tell you when to send them?
Absolutely. Just create your campaigns (or we can help you create them), place your orders and we’ll manage them according to the schedule you set. For example, you can place a weekly, monthly or quarterly order and we’ll produce and mail everything on schedule. It couldn’t be easier!
Do you also drop them in the mail?
Yes, we can mail your materials for you. We can even mail on specific dates. For example, we can mail the first half of the letters upon completion and then the other half 2 weeks later. If you prefer, we can ship the letters to you to mail yourself.
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